Efficient and Seamlessly Designed

QuickDoc

Virtual Health Consults

UX Case Study

Duration: 5 weeks

Project Overview

The QuickDoc app is a digital platform that allows users to schedule appointments with healthcare professionals online. Designed to ensure a smooth experience for both patients and practitioners, the app features an intuitive interface where users can browse doctor profiles, check availability, and conveniently secure appointments with just a few taps.

Project Goal

The QuickDoc app aims to streamline the appointment scheduling process, enabling patients to effortlessly connect with healthcare providers online. Focused on delivering a seamless experience, the app offers a simple yet powerful interface that allows users to explore doctor profiles, view real-time availability, and schedule appointments at their convenience.

User Centered Design

The design process is a structured approach used to create products, services, or experiences. It typically includes stages such as research, brainstorming, prototyping, testing, and final implementation. This process is iterative, meaning designers revisit various stages to refine and improve based on feedback and testing outcomes. The ultimate goal is to craft a solution that not only satisfies user needs but also aligns with stakeholder expectations, while remaining both practical and appealing. The complexity of the process can vary, depending on the project scope and requirements.

User Interviews

User interviews are an essential part of developing QuickDoc app, offering crucial insights into the needs and preferences of the target audience. These interviews provide a valuable opportunity to connect with users, understand their challenges, and begin crafting solutions that are tailored to their specific requirements.

 

I had a concept, but how could I validate it? To achieve this, I conducted interviews with a diverse group of people, including students, office workers, and business professionals. Through this process, I gained crucial insights into my app’s value in the community and uncovered the primary challenges faced by both users and providers.

 

Identifying Problems

Identifying challenges is the process of discovering and defining the issues or obstacles that need solutions. This involves spotting areas for improvement and brainstorming fresh ideas to tackle those opportunities. It’s a crucial part of the problem-solving process, ensuring that the right issues are being addressed in the most efficient and impactful manner.

 

Problems

  • Prolonged Appointment Wait Times:
    Patients often face extensive delays, sometimes waiting several weeks or even months for specialist consultations, which can hinder timely access to essential medical care.
  • Complex Appointment Scheduling:
    Navigating the healthcare scheduling system can be challenging for many patients. This complexity, coupled with a lack of familiarity with the process, often results in difficulties securing appointments.
  • Scarcity of Specialist Access:
    Patients residing in regions with a limited number of specialists frequently struggle to obtain necessary care, impacting their health outcomes.
  • Restricted Operating Hours:
    Many healthcare facilities operate within limited hours, making it challenging for patients to arrange appointments that fit their schedules, especially outside of standard business times.
  • Facility Overcrowding:
    Hospitals that are overbooked can lead to increased wait times and delays in treatment, with some patients being turned away due to capacity issues.
  • Emergency Room Overwhelm:
    Some facilities are inundated with emergency cases, which may prevent them from accepting non-urgent appointment requests.

Solutions

  • Time Efficiency for Patients: QuickDoc is designed to minimize the time patients spend in waiting, streamlining their access to healthcare services.

  • Simplified Appointment Scheduling: The app offers a user-friendly interface that allows patients to easily schedule their appointments without confusion.

  • Diverse Specialist Access: Users will have access to a wide range of specialists, enhancing their options for receiving quality care.

  • Around-the-Clock Appointment Availability: QuickDoc provides the convenience of 24/7 appointment scheduling, accommodating various patient schedules.

  • Seamless Booking Experience: The application facilitates effortless appointment bookings, ensuring a smooth and efficient process for all users.

  • Emergency Ambulance Services: In critical situations, QuickDoc will connect patients to ambulance services, ensuring timely transportation to medical facilities.

Persona

Sarah

34 years . Marketing Manager .

Bachelor’s degree in Business 

Detroit, MI

About

Sarah is a busy marketing manager at a tech company. She juggles multiple responsibilities both at work and at home, including taking care of her two young children. With her hectic schedule, it’s hard for her to make time for health appointments during regular business hours. Sarah values convenience, efficiency, and affordability when it comes to healthcare, and she often prefers online services for their flexibility.

Demographics

Gender: Female

Marital Status: Married with two children

Education: Bachelor’s degree in Business Administration

Income: $65,000/year

Tech Savviness: Comfortable with using apps for various services, including banking, shopping, and appointments. To stay informed about financial developments and market trends that may impact his investments.

Goals

To easily book medical appointments without having to navigate complicated systems or wait long periods.

To access a variety of specialists, even if they aren’t located in her immediate area.

To receive quality healthcare at an affordable cost.

To ensure that any service she uses is trustworthy and offers secure payment options.

Pain Points

Long wait times to see specialists.

Complicated or confusing scheduling systems.

High healthcare costs and concerns about hidden fees.

Worry about whether online healthcare services provide genuine care and medicines.

Motivations

Saving time by booking appointments online without calling or visiting hospitals.

Finding discounts or cost-effective treatment options.

Receiving quality medical care and avoiding poor experiences with unverified providers.

Recommendations from trusted sources, like friends or online reviews, for healthcare options.

Frustrations

Unclear refund policies when appointments are canceled or missed.

Bad experiences with low-quality services or medicines through online platforms.

Limited options to book outside of working hours with traditional healthcare providers.

Preferred Features  

Easy-to-use interface with clear appointment scheduling.

Access to verified specialists with strong patient feedback.

Options for 24/7 appointment booking.

Visible cost breakdowns and potential discounts.

Emergency services, such as quick access to ambulances, in case of urgent situations.

Empathy Map

Thinks

“Can I trust this online appointment system?”

“Are there any discounts available?”

“I want to schedule my appointment.”

“Will I receive the appropriate treatment?”

Feels

Concerned about non-refundable payments.

Frustrated by past negative experiences.

Skeptical about the quality and authenticity of medications.

Anxious about high medical costs.

Says

“I can get a check-up anytime.”

“Booking an appointment is straightforward.”

“This process takes less time.”

“They always charge excessively.”

Does

Reviews patient feedback.

Checks ratings of healthcare providers.

Seeks recommendations from friends.

Asks for suggestions on which services to use.

User Flow

A User Flow Is A Visual Representation Of The Steps And Actions A User Takes To Complete A Task On A Website Or Mobile App, Mapping Out Their Journey Through The Product And Helping To Identify ProblemAreas In The User Experience

Low-Fidelity Wireframe

A low-fidelity wireframe is a basic visual blueprint of an app, primarily used in the early design phase to outline its structure and functionality. It emphasizes layout, content hierarchy, and user interactions, without focusing on visual design details or aesthetics. This simplified representation helps teams plan and communicate the core functionality and navigation of the project, ensuring alignment before moving on to higher-fidelity stages.

High-Fidelity Wireframe

A high-fidelity wireframe is a detailed and polished visual representation of an app interface, often resembling the final product. It focuses on specific design elements such as typography, color schemes, spacing, and actual content. Unlike low-fidelity wireframes, high-fidelity versions incorporate visual aesthetics, interactive elements, and more precise functionality, allowing stakeholders to get a clearer sense of the end-user experience before development begins.

Style Guide Wireframes

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Karla is a versatile sans-serif typeface known for its clean, modern aesthetic. It offers a subtle humanist touch, making it suitable for both digital interfaces and print. With a well-rounded character set, Karla provides excellent readability, even at smaller sizes, and its balanced proportions contribute to a user-friendly and approachable design. This makes it an ideal choice for a wide range of applications, including healthcare-focused platforms like QuickDoc, where clarity and simplicity are paramount.

A style guide is a document that defines design guidelines for frequently used elements like visual identity, icons, typography, interface states, and components. It ensures consistency and cohesion throughout the project.

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reach out via email 👍

Email: deanaceddy@gmail.com​